Make the plan
feel like
a place.
Connect the layout to the way the home might be experienced: its arrival, main living spaces and views to outside. Give the sales story a consistent visual foundation.
A consistent project. A clearer sales conversation.- The project
- Clerestory 768. Location and project stage to be confirmed.
- The audience
- Add the intended buyer group and the residence or home type being presented.
- The key message
- Add the layout, setting or character that the property presentation needs to communicate.
- The deliverables
- Identify the sales plan, exterior and interior images, details and any optional immersive coverage.
Clerestory 768 / Project details to confirm / Draft A plan, not for construction.
The layout.
The lived view.
Let buyers connect the rooms on the plan to the spaces in the images. Keep the floor plan, exterior and interior perspectives consistent.
Choose a view to connect the plan, exterior and interior.in plan.
Add the approved floor plan with room labels and orientation.
Mark the viewpoints used in the project images.
The view.
Then the
experience.
An optional immersive environment can connect the main rooms and their views, helping buyers understand the home beyond a single perspective.
Plans and still imagery can be commissioned on their own.the home.
Add a walkthrough of the featured residence.
Define the rooms, exterior coverage and prepared choices.
Film or walkthrough to add / Include the approved route, runtime and captions where applicable.
Bring the
next home
into view.
Tell us which residence or home type you are bringing to market, who it is for and when the images are needed.
Start with
the project.
The audience. The scope.
The intended launch.